Pluribus Takes On AI With An Easter Egg Hidden In The Credits – Moviepur
Written by Jennifer Asensio | Published
Apple TV premiered the first two episodes of Vince Gilligan’s new show, Multiplereleased on November 7, 2025, and eagle-eyed fans noticed a pointed message in the credits from the showrunner. “This show is made by humans,” the credits announced. This statement makes Gilligan the latest to consider using generative AI in filmmaking.
Gilligan is known for successful shows Very bad and You’d better call Saulwhich is set in the early 2000s in the world of meth cook Walter White and his cronies. Before that, Gilligan cut his teeth on shows like X-Files And even helped write one of its episodespin off, The Lone Gunmenabout flying a plane remotely into a building.
Multiple It goes back to Gilligan’s sci-fi roots: it’s about a very few people who are immune to an alien disease that turns those who are artificially infected into an optimistic, happy hive mind. Apple TV has already ordered two seasons of the show, and Gilligan has cast his powerful leading lady You’d better call SaulRhea Seehorn in the title role.
“I hate artificial intelligence,” he said in an interview, likening it to a cow chewing the cud: “an endless cycle of nonsense.” He explained that the machines used to manufacture generative AI consume a lot of energy and resources, but produce “plagiarism.”
Gilligan is not alone. ’80s sitcom star Justine Bateman is sponsoring the CREDO 23 Film Festival, which is only accepting non-AI entries. CREDO 23 has Juliette Lewis on its board of directors, and Giovanni Ribisi is also involved. Gilligan also pointed this out Frankenstein Director Guillermo del Toro is another major director who has shunned AI, saying he would “rather die” than use it in his films. Gilligan referred to del Toro as a “national treasure” in response.
With its delirious themes and unthinking happiness, Multiple It seems like it should be a symbol of AI producer Gilligan using his credits to protest. However, the show’s director assures us that he’s had the idea for more than a decade. As with Gilligan’s other works, Multiple It just happened to fall at the right time to be most effective.
The first two episodes of Multiple Available on Apple TV. Very bad and You’d better call Saul Both are on Netflix.
